Creators and influencers
Creators turn Sniffopotamus from a utility into a distribution loop. The goal is not to build another social network. The goal is to give fragrance creators better outputs than screenshots: collection pages, taste profiles, share cards, affiliate links, and yearly wrapped content.
Creator features
- Public profile at a stable handle.
- Public cabinet view with privacy controls.
- Creator collection shelves.
- Fragrance Wrapped exports.
- TikTok, Instagram, Reddit, and newsletter-friendly cards.
- Referral link and conversion tracking.
- Optional verified collector badge once evidence and thresholds exist.
Commercial model
- Connoisseur subscription includes creator surfaces.
- Creator affiliate programme pays for upgraded users.
- Large creators can receive negotiated campaign packages.
- Sponsored fragrance cards and recommendations must be clearly labelled.
- Relevance gate: sponsorship can rank only inside a genuinely matching note, style, occasion, or budget context.
Guardrails
- No fake scarcity.
- No hidden sponsorship.
- No brand can buy a recommendation that contradicts user taste.
- Creator public views must have per-field visibility controls.
- The app should preserve trust over short-term ad revenue.