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Platform and revenue map

This is the deeper operating map behind the public Sniffopotamus experience. It preserves the full list of product, data, retailer, creator, brand, visual, agent, appraisal, resale, and infrastructure paths so future work does not lose the commercial plan.

Consumer and creator​

SurfaceBuyerModel
Free tierCasual usersFreemium acquisition
Collector subscriptionEnthusiastsMonthly or annual SaaS
Power subscriptionDaily loggersMonthly or annual SaaS
Connoisseur subscriptionCreators, resellersMonthly or annual SaaS
Creator affiliate programmeInfluencersPer conversion
Sponsored recommendationsBrandsCPM or monthly flat, labelled
Affiliate commerce linksRetailer partnersCommission
Couples/gift registryConsumers and retailersSubscription plus retailer fee
Training academyRetail staff, creatorsCourse or team pricing

API, MCP, and data​

SurfaceBuyerModel
Fragrance DB APIDevelopers, apps, retailersUsage tiers
Fuzzy match widget/APIRetailersWidget licence or API tier
MCP read-tier accessDevelopers, power usersSubscription
MCP enterprise accessBrands, retailersContract
Trend reportsHouses, researchersSubscription
Resale valuation APIMarketplaces, insurersSubscription
Scent Profile ConnectRetailers, agentsPer connection
AI agent data licenceAI shopping agentsAnnual licence
Trend API for ingredient suppliersAroma housesAnnual licence

Retailer tools​

SurfaceBuyerModel
Shopify fragrance appIndie stores, boutiquesApp Store subscription
WooCommerce/Magento pluginGlobal retailersPlugin subscription
Gift finder widgetRetailersLicence plus commission
Catalogue cleanup serviceRetailers, distributorsProject fee
Product feed enrichmentAd-running retailersSubscription
AI shopping visibility auditRetailers, brandsReport fee
Fragrance schema/SEO generatorRetailers, agenciesSubscription
Retail staff iPad modeDepartment storesPer location
Clienteling CRM layerLuxury boutiquesSubscription
Klaviyo/Attentive segment builderE-commerce storesSubscription
Returns/blind-buy reducerRetailersSubscription plus performance bonus
Dynamic discovery set builderSubscription boxes, boutiquesSubscription
Subscription box curation engineScentbird-style firmsSubscription
Retail buyer dashboardBoutiques, department storesSubscription

Brand, corpus, and compliance​

SurfaceBuyerModel
Brand intelligence dashboardFragrance housesSubscription
Custom brand researchHousesProject
Corpus brand onboardingImporters, distributorsOne-off onboarding
Indie perfumer brand toolkitSmall housesSubscription
Press kit/product copy generatorIndie brandsPer launch
Wholesale line-sheet enrichmentDistributorsPer catalogue
Fragrance Passport QR pagesBrands, distributorsPer-brand subscription
Allergen/compliance assistantIndie brands, EU sellersSubscription
Allergen/sensitivity databaseHealth apps, clinicsAPI licence
IFRA/document vaultIndie perfumersSubscription
Counterfeit/grey-market monitorBrands, marketplacesSubscription
Verified retailer badgeRetailersSubscription
Brand launch intelligenceHouses, indiesProject

Collector, resale, and high-value reports​

SurfaceBuyerModel
Collection insurance valuationHigh-net-worth collectorsPer report
Lost/stolen fragrance registryCollectorsSubscription
Authentication-as-a-serviceeBay/Vinted buyersPer check
Resale price intelligenceResellers, marketplacesData feed
Estate/probate valuationsFamilies, lawyersPer report
Collector appraisal PDFsSerious collectorsPer report

Expansion bets​

SurfaceBuyerModel
White-label platformRetailers, subscription boxesSetup plus licence
Travel/duty-free companionFrequent travellersPremium plus affiliate
Wedding/event signature scentPlannersSubscription
Corporate gifting B2BReachdesk, Sendoso, HR teamsIntegration or project
Hotel/hospitality scentingHotel chainsConsulting and data
Smart diffuser brand metadataAera, Pura, Moodo-style brandsAPI licence
Voice assistant skillsAmazon, Google, Apple ecosystemsRoyalty or contract
Tourism board partnershipsCities, regionsProject fee
Perfumery school APIISIPCA, Grasse, indie coursesEducation tier
Chef/sommelier trainingRestaurant training appsLicence
Home fragrance ontology extensionCandle, diffuser, laundry brandsSubscription
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